Bury Football Club is proud to announce a new commercial partnership with Swan & Cemetery, one of the town’s most iconic pubs and restaurants. This collaboration marks a celebration of local heritage, community spirit, and shared ambitions to support the town both on and off the pitch.
As part of the partnership, Swan & Cemetery will become an Official Partner of Bury Football Club, and will see the restaurant featured prominently around Gigg Lane and on social platforms. The new partnership also extends to our fans, as Swan & Cemetery are offering 20% discount to all Season Ticket Holders on restaurant dining.
Founded in 1885, Bury FC has long been a symbol of unity in the town, and its return to Gigg Lane has reignited passion in the local footballing community. This partnership with Swan & Cemetery, a historic and beloved establishment located just a short walk from the stadium, builds on that resurgence by strengthening local ties and enhancing the matchday experience.
Chris Watts, Commercial Manager at Bury FC, said:
“We’re thrilled to welcome Swan & Cemetery into the Bury FC family. Their commitment to the town and passion for providing a warm, welcoming space aligns perfectly with our own values. Together, we’ll create something truly special for our fans.”
Will Gallie, on behalf of Swan & Cemetery, added:
“We are proud of our partnership with Bury Football Club, we hope to be a local hub for fans & be part of the buzz for the journey that Bury FC are going on. We look forward to celebrating with you along the way.”
Swan & Cemetery will be holding a re-launch evening on Friday 20th June 2025, and attendees to our Fun Day on Saturday 21st June 2025 will have the chance to win a £100 voucher to spend at the Swan & Cemetery restaurant through our raffle.